Pola Komunikasi Organisasi dalam Meningkatkan Skill Fresh Graduate Melalui Program Magang Hub di MDTV

Agnes Yohana Pakpahan; Fardiah Oktariani Lubis; Adzkia Kirana Dipa

doi:10.36914/jikb.v12.i1.461

Authors

Agnes Yohana Pakpahan Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Singaperbangsa Karawang Author
Fardiah Oktariani Lubis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Singaperbangsa Karawang Author
Adzkia Kirana Dipa Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Singaperbangsa Karawang Author

DOI:

https://doi.org/10.36914/jikb.v12.i1.461

Keywords:

fresh graduate, interpersonal communication, magang hub, social exchange theory, work readiness

Abstract

The high open unemployment rate among higher education graduates in Indonesia, reaching 6.23% in February 2025, is largely attributed to skill mismatch and the gap between academic competencies and workplace expectations (aspirational mismatch). This study aims to analyze organizational communication patterns in enhancing fresh graduate skills through the Magang Hub Program at MDTV Media Technologies Tbk. The analysis employs Joseph DeVito's interpersonal communication model, encompassing the elements of source, receiver, message, channel, noise, and feedback, integrated with Social Exchange Theory by Homans and Blau. A qualitative descriptive approach was applied using purposive sampling. Data were collected through in-depth interviews, observation, and documentation involving four mentors and three fresh graduates. Findings reveal that mentor and fresh graduate communication occurs through dominant circular and primary patterns, with mentors serving as adaptive encoders who tailor message delivery to each intern's individual needs. These patterns effectively facilitate mutual cost-reward exchanges, accelerating the transfer of hard and soft skills, reducing skill mismatch, and enhancing work readiness, particularly within the media industry.

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