Marginalisasi Masyarakat Indonesia Timur Dalam Program Waktu Indonesia Timur Net Tv

Abstract

Eastern Indonesian society is often a joke. Both because of different physical factors and because of the information left behind that is often experienced by the people of East Indonesia, due to the far geographical contours with the center of goverment. It also even emerged as an awareness of the creative process for television workers such as NET TV (one of the Indonesian local television), through its ‘Waktu Indonesia Timur’ program. For this reason, this research will attempt to dismantle the marginalization of Eastern Indonesian people who appeared in the program. This research will try to do advocacy and enlightenment to the community about television programs that create marginalization to direct silence. The theory that will be used in this research is Popular Culture. This research will make every element that appears in the television program as a sign base. So that it will use a qualitative approach with semiotic-content analysis methods (Roland Barthes' semiotics). Researcher found that the eastern Indonesian societies are the figure that has the information lag, the physics is weird and it is not suit to become a vanguard officer, dehumanized, criminal offender, marginal, lack of insight. The marginalization efforts are an ideology of popular culture. Eastern Indonesian Society has become the victims of pop culture. Television has been ‘stuck’ in the middle of the capitalist power relation. As the mass media, television has to be realized his majesty task to educate people.